The Pluff blog

How-tos for creators who sell

How to make a product people finish, price it, sell it inside TikTok and Instagram, and grow the people who buy it — straight answers, no fluff.

ProductsA 7-Day Challenge, Day by Day: What to Post, Ask and SendPlan a challenge people complete: a day-1 quick win, daily steps under 20 minutes, a midpoint milestone, and a launch plan for your link in bio.8 min readProductsChallenge, Course or Ebook: Which Digital Product Should You Make First?Compare the three formats creators start with — challenge, course and guide — by effort, price range, completion and how well each sells from a bio link.6 min readSellingHow to Price Your First Digital ProductA simple way to price a challenge, course or guide: start from the outcome, anchor against what buyers already pay for, and test with a launch discount.6 min readLink in bioWhat to Put in Your Bio Text and Your First Three LinksWhat to put at the top of your link in bio, how to word buttons, how many links to show, and the small details that turn visits into sales.6 min readGrowthBuild an Email List From Your Link in Bio: 3 Automations That Do the WorkCollect emails from your link in bio and let three automations — welcome, free-to-paid and keep-going — turn subscribers into buyers who finish.7 min readSellingHow to Sell 1:1 Coaching Calls From Your Link in BioSet your hours, price your time, and let people book and pay in one step from your bio — with calendar invites, reminders and easy rescheduling.6 min readProductsHow to Turn a PDF, Ebook or Old Course Into an Interactive ProductGive material you already have a second life: restructure a PDF or old course into daily steps, lessons and tap-through guides people actually finish.6 min readLink in bioThe Link in Bio Setup for Fitness CoachesWhat a fitness coach's link in bio should sell: a challenge that gets results, a program for finishers, 1:1 check-ins, and a free starter to grow your list.6 min readLink in bioLink in Bio Ideas for Beauty and Makeup CreatorsTurn tutorials into income: shop your favorites with codes, sell a mini course or look guide, and book consultations — all from one link in bio.5 min readSellingHow Coaches and Consultants Should Use Their Link in BioLead with a free resource, sell a self-paced program, and book paid calls — a simple ladder that turns followers into clients without a website.6 min readSellingHow to Sell an Ebook on Instagram (and Get People to Read It)Where to put the link, how buyers pay inside Instagram, and how to make an ebook people finish — interactive pages and a PDF to keep.6 min readProductsHow to Make a Digital Product With AIGo from an idea to a finished challenge, course or guide with AI: give it the right brief, edit it in your voice, and put it on your page the same day.7 min read

Sell it from one link.

Pluff is the link in bio where creators sell digital products, services and communities — set up by AI, and easy to switch to.

Start for free